Stars of Old Fitzroy

The inner Melbourne suburb of Fitzroy, looking north from St. Vincent’s hospital. Gertrude Street can be seen in the foreground. Author’s Collection.

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Although much of the suburb of Fitzroy has been redeveloped, many of the homes of the actors featured on this site still exist. The Melbourne online encyclopedia reminds us that Fitzroy was amongst the city’s first suburbs, land being auctioned in the area as early as 1839. So this concentration of creative personalities is not all that surprising. It was a small area with great contrasts in wealth, education and opportunity.


A: Mary Maguire (1919-1974)

Born Ellen Theresa Maguire in 1919 in South Melbourne, “Peggy” later “Mary” Maguire was the daughter of well-known Melbourne publicans. The Academy of Mary Immaculate educated all the five Maguire girls until the family moved to Brisbane c 1932. Her overly ambitious parents ended up taking her on to Hollywood and then England in pursuit of a film career.

Her aunts and uncles ran numerous Melbourne hotels while her grandparents lived in the inner east of the city – Richmond and Hawthorn.

Maguire-enrolment-1

A school enrolment from another era! Peggy Maguire’s (spelled McGuire) enrolment record at the Academy of Mary Immaculate in 1923. Her pet name was good enough apparently, plus father’s name and his hotel in Bourke Street! How different to the 21st Century. Courtesy Academy of Mary Immaculate.

B: Maie Saqui (1879-1907)

May Saqui was born at 120 Nicholson Street, Fitzroy (a building that still stands) in 1879. She was the daughter of well known Melbourne bookmaker and property developer John I Saqui. After some success in Australia, in 1897 she travelled alone to London where she developed a successful career, appearing as a very young “Gaiety Girl” in the George Edwards company in London. Maie’s sisters Gladys and Hazel also had careers on stage.

120 and 122 Nicholson St

Both buildings at 120 and 122 Nicholson street, still private residences, were owned at various times by the Saqui family.


C: Saharet (1878-1964)

Paulina Clarissa Molony was born in Rowena Parade, Richmond in 1878 and grew up in a number of inner Melbourne locations, including the notorious Little Lon area of central Melbourne. In 1881, her mother gave birth to her sister Julia (Millicent) at 168 Nicholson Street, Fitzroy. A building in Nicholson Street still stands at that address. Performing in the US and Europe as Saharet, Paulina Clarissa became one of the most celebrated dancers of the late nineteenth and early twentieth centuries.

Boarding House Nicholson St Fitzroy

168 Nicholson street, Fitzroy was possibly a boarding house in 1881. The current building, in the centre of the photo may also have been built after Saharet’s sister’s birth. However, the site is one of few surviving links to Saharet in Melbourne.


D: Harry Allen (1877-1951)

Born at 2 Barkly St, Carlton, Melbourne, in 1877. Henry “Harry” Radford Allen worked hard to establish himself in Australia. He moved to New York and after performing there with some success, found himself in film. In the later part of his career he was working in Hollywood, taking on minor supporting and often un-credited roles, generally as a cockney cabman, a doorman, a butler or similar. Harry had at least 100 film credits of this type.

Possibly No 2 Barkley St Carlton

Although many of the small cottages in this area have been demolished, it is possible his birthplace was similar to this one, a cottage surviving as part of a tyre business on the corner of Barkly St and Johnston St in Carlton.


E: Daphne Pollard (Daphne Trott)(1891-1978)

Born at 56 Kerr St, Fitzroy, Victoria, in 1891 (in a building that survives).
The Trott family (father Walter was a French Polisher) also lived at 96 King William St, Fitzroy c1903-5 (The 5 room dwelling was demolished by 1960)

Daphne was active with Pollards Lilliputian Opera Company from 1898-1907, then on stage in the US and UK, then in Hollywood 1927-1935, appearing in about 60 films. Her sister Ivy Trott (1887-1984 ) also joined several Pollard performance tours.

54-56 Kerr St Fitzroy

Above: The former Trott home at 56 Kerr Street, Fitzroy, where Daphne was born, is the left of the single story pair of cottages, and is still a private residence.


F: Alf Goulding (1885-1972) & Irene Goulding (1888-1987)

Alf Goulding was born in Richmond on 26 January 1885, while Irene was born in Collingwood in 1888, (both houses have been demolished)

Alf’s family, with sibling Frank (junior)(1883-1897) lived at 431 George St Fitzroy at the time of mother Maggie’s sudden death in 1895.
Alf’s father Frank Goulding, an actor and part time bootmaker, then lived in a number of modest houses in Fitzroy in the early C20th – at 49 King William Street in 1914 (building survives), at 235 Fitzroy St in 1919 (demolished) and at 25 Hanover Street by 1931 (also demolished).

431-george-st

Above: The white terrace was the Goulding home at 432 George St, Fitzroy, when Maggie died in 1895.

All three Goulding children joined Pollards Lilliputian Opera tours in the late 1890s. Alf did 6 tours between 1896 and 1909, increasingly taking on stage management. Irene did 3 tours while Frank only 1- he died of Smallpox while touring in India in 1897. Alf went on to a long career as a director in Hollywood.


G: Oscar (1891-1939) Freddie (1895-1949) & Johnnie (1895-1945) Heintz

All three Heintz boys joined tours of the Pollard Lilliputian Opera Company.

Oscar Heintz was born when the family lived at 183 George St, Fitzroy on 17 March 1891
(The building survives). Twins Freddie and Johnnie Heintz were born when the family lived at 101 Argyle St, Fitzroy, on 3 December 1895. (This building also survives)

For many years the Heintz family lived at 84 Kerr St, Fitzroy. John Heintz, a baker, died in 1900. A few years later, his three boys joined the lengthy Pollard tour of Asia and North America, that departed Melbourne in July 1904 and returned home in February 1907. Although aged only 16, Oscar stayed on in the US. Freddie and Johnnie Heintz travelled again with another Pollard tour that departed later in 1907, and also another ill-fated Pollard Indian tour in 1909.

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Above – the former Heintz home at 84 Kerr St, Fitzroy is the cottage with the red door. It is still a private residence.


H: Florrie Forde (1876-1940)

Born 16 August 1875, in Gertrude St, Fitzroy (the exact address is not listed on her birth certificate).
The likely location is the former United Service Club Hotel on the corner of Young Street and Gertrude St, run by her father Lott Flannagan. (This building survives)
Florrie first appeared on stage in Sydney in early 1892. In 1897 she appeared in London for the first time. She became a popular favourite in British music hall, also appearing as herself in a few British films.

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Above: The former United Service Club Hotel.


Nick Murphy
Updated April 2021

Florrie Forde (1875-1940) – Gertrude Street’s gift to Music Hall

Above left: The United Service Club Hotel on the corner of Young Street and Gertrude Street, about the time Florrie was born. Source the State Library of Victoria Picture Collection. At right: The very altered building today. Author’s collection.

Florrie Forde was born Flora Flannagan in Fitzroy on 16 August 1875, to Lott Flannagan and Phoebe (Simmons). In time, she would become one of the great British Music Hall stars of the early twentieth century. A great deal has been written about her – she cannot be described as a forgotten Australian! Yet it perplexes the author that in a neighbourhood that also saw the births of Daphne Trott, Alf Goulding and Saharet, there is, today, no acknowledgment she was ever there.

Florrie and sister

Above: Florrie Forde and sister. Stewart & Co., photographer. [ca. 1889-ca. 1906] This beautiful photograph is from the collections of the State Library of Victoria.

This short article is intended to showcase her birthplace and her birth certificate. Links to longer articles can be found below.

FF better copyAbove: Part of Flora Flannagan’s birth certificate. Column 2 – date of birth, place of birth (no street number given); 3 – name  (Just Flora and no May Augusta); 4 – gender; 5 – father’s name, profession, age and place of birth; 6 – date and place of marriage, other children; 7 – wife’s name age and place of birth (unknown, America). Via Victoria Birth Deaths & Marriages.

She was born at one of the family residences in Gertrude Street Fitzroy – the handsome but modest United Service Club Hotel run by her father at 88 (now 122) Gertrude Street being a possibility – although her birth certificate does not give a definitive address.

The 1875 Sands and McDougall directory for Melbourne lists her father’s business at 200 Gertrude Street. Today, this site is a tiny park, on the corner of Smith and Gertrude Streets, Collingwood. But this was surely only a business address at the time anyway.

Sands Directory 1875 for Flanagan. jpg

In the same edition, the United Service Club Hotel is listed as managed by David Garcia:

Sands Directory 1875

Two years later however, the 1877 edition lists Lott Flanagan at the hotel. But it should be noted that there was probably some “lag” in time between when information was collected and the directory was published.

1877 Sands Directory

Source: State Library of Victoria, online digitised versions of the Sands and McDougall Directories for Melbourne.

In addition, in a very thorough survey of her early life in Australia, researcher Tony Martin Jones has suggested that instead of a noisy pub, her place of birth may have been at her maternal grandparents shop and residence nearby. Barnett and Susannah Simmons ran a crockery store at 181 (now 203) Gertrude Street. That building is still only a few doors from an even larger, noisy pub – the Builder’s Arms. Unfortunately, we are now unlikely to ever know for sure.

Gertrude Street

A terrace of shop/residences in Gertrude Street, Fitzroy. Taking into account the change to street numbers, the Simmons crockery store was the building on the right, behind the blue car. Author’s Collection

Florrie first appeared on stage in Sydney in early 1892, and quickly became a popular singer and performer in pantomime. By 1894 she was a regular performer in Sydney and Melbourne. In 1897 she made her first appearance in London – apparently playing three music halls in the one night.

Left: Florrie Forde in 1898. Source: Melbourne Punch August 24, 1898, via National Library of Australia’s Trove.
Centre: Florrie Forde not long after her breakthrough on the stage in London. Source: “The Sketch,” Sept 21, 1898. Photo copyright Illustrated London News Group. Author’s Collection. At right – A signed postcard taken sometime later in, life, probably in the early 1930s. Author’s Collection.

A talented singer with an exceptional wit, she was supremely confident on stage and held a genuine affection for her audiences – music hall being her favourite. Her name is still connected with many of the music hall songs she made popular, such as the World War One favourites “A Long Long Way To Tipperary”, “Pack Up Your Troubles In Your Old Kit Bag” and “Has Anybody here seen Kelly.”  She appeared as herself in several British films in the mid 1930s, and in character in “My Old Dutch” in 1934.  Her Australian accent remained with her all her life, as the numerous recordings she made demonstrate. As theatre historian Frank Van Straten notes, she achieved all this without any formal musical training – a remarkable achievement.

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This C1930 booklet of sheet music lists many of Forde’s popular songs. Author’s Collection

Jeff Brownrigg’s entry at the Australian Dictionary of Biography provides an account of her work and quite tumultuous, perhaps dysfunctional, upbringing. She worked all her life – dying suddenly after entertaining in a Scottish naval hospital in April 1940. Obituaries in the UK and Australia were effusive. Florrie was very much the voice of the people, and apparently even Dame Nellie Melba was an admirer.

anona-1940-
Above – Only a few months before her death, Florrie was still on stage, here with fellow Australian Anona Winn, in Portsmouth. Portsmouth Evening Herald 24 Feb 1940, listing shows commencing 26 Feb. Via British Library Newspaper Archive, Johnston Press PLC.

Nick Murphy, Rewritten November 2020


Further Reading